Discover the Siec
SIEC 2026: COMMERCE IS AN EXPERIENCE!
Because it brings together what society values most: connection, proximity, and shared life.
Because it embodies the vitality of territories and the creativity of those who shape them. SIEC 2026 celebrates a living, rooted, and open form of commerce, where leisure becomes a symbol of renewal and where commerce is fully experienced.
SIEC 2026 marks a new phase in its transformation. After celebrating the pleasure of coming together in 2025, it now focuses on what makes the heart of commercial spaces beat: life, emotions, and shared experiences that contribute to the vitality of retail sites, territories, and social bonds.
Today, every retail site is a place to be lived and experienced, a place with a story, where people meet and escape. It evolves, grows richer, and reinvents itself, combining innovation and leisure to meet the expectations of consumers in search of ever more engaging and vibrant experiences.
This theme highlights the integration of leisure into retail destinations, the associated business models, their operational impacts, and the organizational approaches required for implementation. Which leisure concepts should be integrated to attract new audiences? Which business models should be favored? What locations within cities are most relevant? What role do leisure operators play? How can key variables be adjusted to ensure profitable operations?
SIEC 2026 will also showcase leisure solutions designed to enhance the attractiveness, profitability, and sustainability of retail destinations.
These are the questions that will guide the discussions and debates of this edition.
Visionaries, strategists, and decision-makers from the retail and commercial real estate sectors will share their insights to help shape the cities and retail spaces of tomorrow. An ambitious program combining forward-looking conferences, case studies, innovations, and partnership opportunities will fuel collective reflection.
Siec is evolving to boost networking and expand opportunities for professionals in commercial real estate. Its mission: to highlight the growing diversity of roles and expertise in the industry.
From shopping to dining and leisure, commercial spaces are evolving into vibrant hubs of everyday life.
To boost their appeal, commercial spaces – from city centres to shopping malls – are enhancing and diversifying their offerings. They're blending dining, entertainment, services, and a wider variety of brands, both local and international. But it’s not just about the mix of options. What really sets these spaces apart is their ability to meet the rising expectations of visitors: seamless customer experiences (accessibility, security), stunning architecture and design, and exceptional service. This combination is what transforms commercial spaces from transactional hubs to vibrant, community-focused destinations.
Key figures
A multi-sector transactional platform
City-centre retail | Shopping centre | Travel retail | Outlet | Retail park | High street retail | Temporary retail |
Pop-up store | Click and collect | Digital store
Many events
The Siec Business Meetings service
The Siec Business Meetings* service is designed for registered visitors who wish to meet exhibitors directly aligned with their needs, projects and business challenges. It helps you structure your visit and focus your time on high-value conversations.
Key benefits:
- Quickly identify exhibitors relevant to your projects
- Save time with qualified meetings
- Turn your conversations into business opportunities
In 2025, Siec recorded nearly 1,000 business meetings arranged through the Business Meetings* service.
(access reserved for visitors registered for the event)
4 thematic pavilions
The Marketing & Data and Startup & Innovation pavilions will showcase the innovative solutions transforming commercial real estate.
The Leisure and Retailer pavilions will present creative concepts designed to energize commercial spaces.
The goal is to enrich the customer experience and make the shopping journey more immersive and attractive.
Your entrance pass
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